Custom knitwear brand, Unmade, has curated a collection of its favourite wool products to celebrate the Campaign for Wool's Wool Week, including Camille Walala x FLOOR_STORY Aria.
Having built the technology to control industrial knitting machines, London-based Unmade lets you co-create your very own knitwear which is then made on demand. They have been featured in The New York Times, The Guardian, London Evening Standard, Dazed and more and are considered one of the most innovative brands in knitwear. So when they asked us to get involved in a photoshoot for Wool Week we jumped at the chance.
Established by the Campaign for Wool, this annual celebration always shows just how versatile wool can be and Unmade really has captured this. Not only featuring wool trainers and our Camille Walala x FLOOR_STORY Aria, Unmade also features packaging and wool furniture. That's right, believe it or not, you can now sit on wool chairs thanks to a new plastic-like composite called solidwool.
Aria is a heavyweight quality hand-tufted from pure new wool and Camille's signature graphic style seems completely at place as one of wool's coolest new products. See the article on the Unmade journal.